YouTube & Twitch Channel
2020
During the pandemic, Tourlane put me on short-time work 50% (April 2020 – July 2021). That period was one of the best times in my life; I didn't have to work on Mondays and Fridays and it felt like a dream. People probably think I was chilling, but I wasn't. I did so many things, including cooking, reactivating my YouTube channel, and sometimes I did online streaming. Short to say, I invested the rest of my 50% time creating online content and became more creative. I run my unprofitable YouTube channel since 2015 about studying in Germany. In May 2020, I finally relaunched and rebranded my YouTube channel with a new concept of life, food, and love and slowly stepped away from the student image. The look and feel of my content can be seen now across all my social media channels. In addition to my content relaunch, I created a second personal brand for my gaming content, Lady Fintastic.
2023 update
I see content creation as my hobby, which can be very inspiring and beneficial for my profession as a visual designer. My long-term goal was to grow and maintain my small friend circle and family to become a more extensive community for anything related to life, food, and love. But OMG, content creation is not easy and it requires 1000% dedication. Currently, I focus on what’s matter first which is my business. Maybe one day I would repurpose my channels to be something else
Let me inspire you…
Meet my brother: Fandra Octo
My brother is a gaming content creator with over one million subscribers on YouTube alone. Fandra and I started YouTube pretty much at the same time. The only difference is gaming is his life, and he puts his 1000000% into it. We both grew up enjoying playing games together. Now, he lives the life we all dream about; you do things you love most and make money out of it.
I think the recipe is simple, but it requires hard work and dedication. My brother is my inspiration to me, and now I strive to build the life I want to live, starting with leaving my tech job.
Anyway…
This was the old logo
And this is the new logo
As a designer, I found it quite difficult to turn my personal identity into a brand. The new logo was close to what I wanted to show at that time. I'm a Libra, and I love pink. I carried out that omega symbol and my absolute love for pink to my company’s logo (The Unicorn Work and Kraftfinity Berlin).
